CUSTOMER STORY · PHARMACEUTICAL DISTRIBUTION · PRODUCT DATA MANAGEMENT

Tamro digitalises product data management – adding efficiency, quality, and transparency

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Lanttu.io toteutti Tamrolle digitaalisen tuotetietolomakkeen Microsoft Power Platformilla. Ratkaisu yhtenäisti tiedonhallinnan, paransi laatua ja nopeutti tuotteiden saamista jakeluun.

💬 “The application has significantly accelerated and simplified product data handling and improved its quality at Tamro.”

— Pia Lehtiniemi, Head of Supply Chain Services

AT A GLANCE

A digital product data form for the demanding pharmaceutical sector

Tamro is responsible for approximately 55% of the pharmaceutical and healthcare product deliveries to Finnish pharmacies, hospitals, and retailers. The growing volume of product data, along with the tightening of laws and regulatory requirements, has increased pressure for efficient and high-quality data management.

Lanttu.io delivered, as a partner, a bilingual digital product data form on Microsoft Power Platform. The solution integrates with Tamro’s systems and external APIs and meets the strict requirements of the pharmaceutical industry.

Shorter lead time

for new products to distribution

Higher product data quality

through unified rules

Full transparency

with suppliers

Compliant with pharma standards

validation and testing

THE STARTING POINT

A complex process and growing requirements

Tamro is responsible for approximately 55% of the pharmaceutical and healthcare product deliveries to Finnish pharmacies, hospitals, and retailers. The company manages and distributes a wide product range from medicines to healthcare products. At the same time, the volume of product data is growing and the laws and regulatory requirements concerning the pharmaceutical industry are tightening, increasing pressure for efficient and high-quality data management.

 
Previously, product data was submitted to Tamro through Excel forms, which were completed across multiple stages before the data was transferred to the MDM system and onward to other systems. Tamro recognised the need to digitalise the process, unify data management, and improve quality.

💡 Tamro recognised the need to digitalise the process, unify data management, and improve quality.

THE SOLUTION

A digital product data form on Power Platform

In spring 2024, Tamro organised a tender for the design and implementation of a new digital product data form. Lanttu.io was selected as the partner to deliver the solution on Microsoft Power Platform and to maintain the system going forward. The result was a modern, bilingual digital form that integrates with Tamro’s systems and external APIs.

Users experienced the new solution as a significant improvement:

“The application has significantly accelerated and simplified product data handling and improved its quality at Tamro. Thanks to the solution, the lead time for setting up a product has been shortened, and we get new products with comprehensive baseline data into distribution faster than before.”

— Pia Lehtiniemi, Head of Supply Chain Services
IMPLEMENTATION

Rapid development, thorough testing, and a controlled rollout to suppliers

The project was executed in eight sprints, with the first application versions released early – enabling user feedback to be leveraged in real time. The rollout of the new digital product data form to suppliers began with a pilot phase and was carried out in a controlled manner across all suppliers.

The specific requirements of the pharmaceutical industry were addressed throughout the project.

“The application was thoroughly tested and validated in accordance with the strict requirements of the pharmaceutical industry, which required collaboration, expertise, and resources.”

— Esa Savolainen, Lead of Data, Tamro Plc
RESULTS

Higher-quality data and a significant leap in efficiency

The new solution delivered clear benefits:

Guided user journey

The guided path by product type ensures that exactly the right information is entered for each product.

Higher product data quality

Unified rules and automatic checks improved the completeness and consistency of the data.

Faster process

Manual work decreased significantly when Excel-based forms were retired.

Clearer collaboration

Collaboration with pharmaceutical and healthcare companies became clearer, and the process became more transparent.

Controlled rollout

The deployment progressed in stages, ensuring a smooth transition for all parties involved.

💡 Tamro gets new products into distribution faster than before, with comprehensive baseline data.

THE CUSTOMER SPEAKS

Better data, faster process

Hear directly from Tamro how the digital product data form transformed daily product data management and how the collaboration succeeded in the demanding pharmaceutical environment.

Tamro x Lanttu.io
📌 From this video, you'll get:

⏱️ Duration: 2:25 min · In Finnish

➡️ Tunnistatko saman haasteen omassa organisaatiossasi?

WORDS FROM TAMRO'S TEAM

A customer who knows the value

"

The application has significantly accelerated and simplified product data handling and improved its quality at Tamro. Thanks to the solution, the lead time for setting up a product has been shortened, and we get new products with comprehensive baseline data into distribution faster than before.

Pia Lehtiniemi
Pia Lehtiniemi

Head of Supply Chain Services, Tamro Plc

"

The application was thoroughly tested and validated in accordance with the strict requirements of the pharmaceutical industry, which required collaboration, expertise, and resources.

esa_savolainen
Esa Savolainen

Lead of Data, Tamro Plc

MIKSI LANTTU.IO

Et ole vain yksi asiakas listallamme

Palkittu osaaminen

Lanttu.io:n toteuttama Musti Groupin MDM-ratkaisu palkittiin vuoden 2023 parhaana Power Platform -toteutuksena Microsoft 365 HPR -tapahtumassa.

Erikoistunut datan hallintaan ja toimitusketjuun

Sovellukset, AI-automaatiot ja S&OP/SCM-ratkaisut samasta paikasta. Lanttu kyntää datan, jotta se palvelee koko liiketoimintaa.

Ratkaisukeskeinen kumppani

Asiakkaiden mukaan yhteistyö on “saumatonta” ja “ratkaisukeskeistä” ja kehitystyö tehdään yrityksen aitojen tarpeiden mukaan.

ABOUT TAMRO

Over 130 years of medicine supply and well-being

Tamro’s mission is to deliver health. Nearly 55% of the medicines and healthcare products needed in Finland flow through Tamro to hospitals, pharmacies, and retailers. In addition to pharmaceutical and healthcare product distribution, Tamro offers data and analytics-based services, sales and marketing services, and digital home care solutions.

Tamro has developed medicine supply and Finnish well-being as part of the healthcare network since 1895. Tamro is part of the PHOENIX group, Europe’s leading provider of healthcare sector services.

OTA SEURAAVA ASKEL

Haluatko saman tuloksen omaan organisaatioosi?

Tuotetiedon hallinta ei ole IT-projekti, se on liiketoimintapäätös, joka vaikuttaa time-to-marketiin, datan laatuun ja toimitusketjun reagointikykyyn joka päivä. Sparraamme kanssasi 30 minuutissa, miltä vastaava ratkaisu voisi näyttää teillä.

Päätöksentekijälle

Varaa 30 min sparraus

Käymme läpi tuotetiedon nykytilan ja konkreettiset tehostamismahdollisuudet teidän liiketoiminnassanne.

Kiireiselle

Soita asiantuntijalle

Suora keskustelu ilman lomakkeita. Saat vastauksen viiteen tärkeimpään kysymykseesi heti.

Mitä aiemmin tuotetiedon prosessit ovat kunnossa, sitä nopeammin uudet tuotteet päätyvät myyntiin ja sitä vähemmän virheitä ehtii vuotaa ERP:hen, PDM:ään ja rekistereihin. Ensimmäinen sparraus on maksuton.

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